Role | Nike Creative Producer, APLA Brand Creative, Men's Studio
I led production for the Brazil & Korea National Team kit launch, a high-stakes multi-day shoot, with six elite international athletes shot in on day one. The primary challenge was navigating a delicate partner relationship and creating an elevated on-set experience specific to each athlete. I cultivated a celebratory and professional on-set environment that was so successful, it moved our international partners to "tears of joy" and built upon a crucial brand relationship, all while managing a complex, multi-day shoot on a tight budget and short post-production timeline.
